WAIMAKERS

About WAIMAKERS

WAIMAKERS is an Amsterdam-based AI consultancy. We help enterprises, private equity firms and mid-market companies turn AI overwhelm into a competitive edge.

Three things, always together: Learn, Lead, Make.

LEARN. AI training and upskilling that turns sceptics into champions. In-company AI masterclasses, the AI Foundations Programme, the AI Champions Programme, the Agentic Way of Working programme for advanced users, and a 100+ module e-learning platform.

LEAD. AI strategy for leadership teams. We turn scattered ambition into a prioritised AI roadmap, an AI policy and a governance framework your board can stand behind.

MAKE. AI implementation and agentic AI development. From pilot to production, typically in 8 to 12 weeks: AI agents, custom assistants, knowledge assistants, tender and proposal AI, customer service AI, process automation, and MCP integrations that connect AI to the systems you already use.

What makes us different: we are practitioners first. We run our own company on AI. Every tool we recommend and every workflow we design, we have used ourselves. Demos before decks.

Your data stays yours. We work with EU-hosted deployments and we do not train models on your data.

So far: 5,000+ professionals trained, 350+ companies served, 400+ AI solutions built across 20+ sectors, 100+ leadership teams guided, 30+ AI experts in the team. We also host AI, je nieuwe collega, the number one AI podcast in the Netherlands.

Sectors we work in: private equity and venture capital, banking and financial services, manufacturing and industrial tech, retail and consumer goods, logistics and supply chain, healthcare and life sciences, professional services, and government and public sector. We deliver in Dutch and English, from Amsterdam and the United Kingdom.

Want to know where AI can actually move the needle for you? Start with a conversation, or join one of our open programmes in Amsterdam.

Keywords

• Agentic Ai
• Ai
• Ai Adoption
• Ai Agents
• Ai Consultancy
• Ai Governance
• Ai Implementation
• Ai Masterclasses
• Ai Policy
• Ai Strategy
• Ai Training
• Ai Upskilling
• Business Consulting
• Change Management
• Chatgpt
• Claude
• Content Creation
• Digital Transformation
• Generative Ai
• Implementation
• Knowledge Assistants
• Market Research
• Marketing
• Model Context Protocol
• Opensource
• Private Equity
• Prompt Engineering
• Strategy
• Workflow Automation

Address

• Headquarters

  AmsterdamNoord-Holland, Netherlands

Team by function

Based on 32 public job profiles as of 3 September 2026.

• Consulting / Advisory9
• Data / Analytics / Science8
• Engineering / Software Development3
• Founder / Owner2
• Operations2
• Other / Unclassifiable2
• Education / Training1
• Finance / Accounting1
• HR / People / Recruiting1
• Marketing1
• Product Management1
• Sales1