Oaky by Plusgrade

About Oaky by Plusgrade

Grow your revenue, maximize TRevPAR, and delight guests with Oaky, the hotel upsell software purpose-built for hotel chains.

Now part of Plusgrade, a global leader in ancillary revenue solutions, Oaky continues to empower hotels to unlock new revenue opportunities and deliver exceptional guest experiences at scale.

Picture this: a guest books a standard room, but by checkout, they’ve upgraded to enjoy a harbor view, discovered your restaurant, and left with a story to tell for years. Your revenue grows, your team saves time—and with Oaky, you can make this happen consistently.

Trusted by Accor, Radisson Hotels, Minor Hotels, Hard Rock Hotels, Strawberry, and more, Oaky allows you to upsell at various touchpoints in the guest journey—pre-arrival, at the front desk, and during the stay.

Why Oaky?

- Maximize your total revenue From room upgrades to dining in your hotel restaurant and unique experiences, boost TRevPAR while guests spend more—happily

- Scale your strategy fast Rolling out across dozens (or hundreds) of properties? No problem. Keep your upsell strategy consistent, branded, and gain visibility into performance—all from a single, central place.

- Personalize your guest offers Meet guests’ needs by offering what they truly want, encouraging them to purchase directly from the hotel.

- Delight your guests with choice Let them design their stay. The right offer, the right time, the right price = happy guests.

- Happy teams, too! Make upselling fun and simple! Save time and effort with automation and integrations with top hotel PMSs and RMSs. Set up an incentive program for your team, monitor their performance, and reward achievements to keep motivation high.

Results: Up to 5% TrevPAR | Average conversion rate - 9-15% | Positive guest reviews + happy teams

Keywords

• Hospitality Industry
• Incremental Revenue
• Information Technology
• Real-Time Feedback
• Revenue Generator
• Upselling

Address

• Headquarters

  Herengracht 208-216, Suite 0-005 ​1016BS AmsterdamNoord-Holland, Netherlands

Team by function

Based on 35 public job profiles as of 3 September 2026.

• Sales12
• Engineering / Software Development9
• Finance / Accounting3
• Customer Success / Support2
• Marketing2
• Product Management2
• Data / Analytics / Science1
• Executive / C-Suite1
• Founder / Owner1
• HR / People / Recruiting1
• Other / Unclassifiable1