Nova B.V.

About Nova B.V.

E-commerce brands spend thousands on product photography for every new launch. New colorway? New campaign? Another photoshoot. Same product, same cost, every single time.

What if one 3D model could replace all of it?

That's what we're building at Nova. You upload a single 3D model per product and generate unlimited content from it; packshots, AI lifestyle images, every angle, every variant. Always the same lighting. Always the same style. Whether it's 10 products or 10,000.

And because that 3D model already exists for your content production, a 3D web viewer and AR experience are no longer a separate investment. They deliver incredible value, but they're now simply part of your workflow, not an extra line on the budget.

The secret behind it is what we call Digital Product Identity; a structured, machine-readable representation of your product, extracted from the 3D model. It's not a photo. It's product truth. And it's what allows our AI to generate images that actually look like your product, consistently, at scale.

Traditional product content scales linearly: more products = more shoots = more cost. Nova flips that: more products = same workflow = better ROI.

Nova works with e-commerce brands, retailers, and agencies across Europe and the US who are done accepting photoshoots as the standard.

Keywords

• 3D
• Ar
• Cms
• Generativeai
• Product Rendering

Address

• Headquarters

  Galvanistraat 17461JC RijssenOverijssel, Netherlands

Team by function

Based on 1 public job profiles as of 3 September 2026.

• Founder / Owner1