DeeBlanche

About DeeBlanche

DeeBlanche is a boutique creative agency based in Amsterdam, working globally.

Founded by Retna Wooller — an Australian-born brand strategist and writer with Indian, Jamaican, and Irish heritage — the agency brings together human insight and narrative clarity to build brands that connect with depth and communicate with precision.

We work at the intersection of strategy and storytelling. From global fashion campaigns to heritage repositioning, from luxury brand building to purpose-led public health initiatives, our approach is grounded in emotional intelligence, cross-cultural fluency, and commercial understanding.

Our clients have included LVMH, Chloé, adidas YEEZY, Calvin Klein, Cartier, Burberry, ECCO Leather, ASOS, and The Social Hub, alongside mission-led institutions such as Edith Cowan University and Travalyst, founded by Prince Harry.

**What we do** • Brand & Communication Strategy • Concept Development • Copywriting & Tone of Voice • Campaign Creative & Direction • Rebranding & Positioning • Social Impact Storytelling

DeeBlanche operates as a curated global collective of writers, designers, strategists, and cultural thinkers, assembled intentionally around each brief and led by Retna with clarity and care.

We believe strong brands are built through thoughtful strategy, cultural relevance, and work that holds meaning beyond the moment.

Keywords

• Blogger Relations
• Branding
• Community Management
• Content Management
• Culture Curator
• Design
• Fashion
• Marketing Strategy
• Media Relations
• Retail
• Social Media Marketing
• Social Media Strategy
• Translations

Address

• Headquarters

  Prinsengracht1017JZ AmsterdamNoord-Holland, Netherlands